Tuesday, 21 April 2015

Periscope or Meerkat? The Marketer's Guide to Live Video Streaming [Free Ebook]

The live video streaming app Meerkat was the talk of the town after its appearance at SXSW in March 2015 -- but its popularity was shortlived. Just a few weeks later, Twitter released Periscope, a similar live video streaming app. Although Meerkat kicked mobile video streaming off with a bang, you'll see in this Google Trends graph of each app’s interest over time that Periscope might be winning the race:

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